Supercars roar into Taupō for 2024

Tuesday, 22 August 2023

Taupō mayor David Trewavas says helping to secure a round of Australasian V8 Supercars action was “the highlight of my career” and would be a huge boost for the local and regional economy.

Local iwi said they were also keen to showcase the region’s cultural history as well as profit from the event which is estimated to bring about $6 million into the local economy and more than 100,000 visitors to the district.

On Monday, Supercars chief executive Shane Howard said the organisation would return to New Zealand to race at Taupō International Motorsport Park from 2024.

He said after discussions with officials in the Government’s Major Events Fund and the Taupō District Council, the Repco Supercars Championship will return to New Zealand next year “until at least 2026”.

“A key priority for Supercars has been the championship’s return to New Zealand … and this support is a great step forward in ensuring we can begin a new chapter of racing at the world-class circuit in Taupō.”

While a race date had not yet been set, Trewavas said he was proud of how council officials got behind the bid.

“We know how to bring events here and can pick and chose what will be good for the district.

“We have been talking to them for the last year and have been very supportive right from the start with in kind support and a small cash investment from ratepayers.

“Even if we get half the expected crowds than they do in Australia, we will be doing well.”

The mayor would not disclose how much ratepayer money was to be invested in the event, citing commercial sensitivity. The Waikato Times has requested the amount under local government official information act legislation.

He said while the Taupō Ironman, Summer Concert, and Cycle Challenge were great events, the Supercars were “a huge step up” in terms of attracting visitors and for regional benefits, which would stretch to Rotorua and Hawkes Bay.

“Attracting a premium event like Supercars to Taupō further cements our reputation as the events capital of New Zealand.

“Our central location means people will come from all over the country and we are looking forward to making the most of it.”

Ngāti Tūwharetoa and Tauhara hapū spokesperson Te Moananui Rameka said the event was a significant opportunity, both culturally and economically.

“This event can serve as a bridge to share our traditions, stories, and values with attendees from around the globe, fostering understanding and appreciation of who we are as a people.

“By embracing the Supercars event, we are forging a meaningful partnership between the Tauhara hapū, Ngāti Tūwharetoa and the motorsport community.”

Taupō Business Chamber president Amy Penn did not respond to requests for comment but, Ministry of Business and Innovation Major Events manager Kylie Hawker-Green said the Repco Supercars championship was one of New Zealand’s largest attended annual sporting events which generated long-term economic, social and cultural benefits for New Zealand.

She said the championship was expected to attract more than 100,000 people, including around 9500 “unique international visitors”, and contribute $6 million to the Taupō economy.

“Broadcast coverage of the event will reach a large global audience and will showcase Taupō and New Zealand, particularly into Australia.

“Details of the investment will be made public at a later date once commercial negotiations are completed by Supercars,” Hawker-Green said.

Taupō International Motorsport Park owner, former Supercars racer and team owner Tony Quinn, said his Taupō track would provide provide excellent racing.

“The consents are all in place, Taupō and their community have a proven track record in hosting world-class events, and we know that Supercars knows how to make the magic happen.

“I’ve no doubt that the Aussies that make the trip over to New Zealand are going to be well impressed with the Taupō region and all it has to offer and will go home and spread the good word.”