BMW offers home DIY kits for kids

Sunday, 19 April 2020

As lockdown continues, parents might be scratching their heads thinking of ways to entertain their children at home.

To help out, BMW is offering downloadable 'do-it-yourself' entertainment packs for kids – one for building your own race-track, and the second for building your own cardboard car.

The downloadable 'Play at Home' pack includes flags, starter grids and car decals to decorate your own BMW and M-Town track and are available here.

Gabrielle Byfield, Head of Marketing for BMW New Zealand, commented: 'Kids may be short on new toys, but they aren't short on creativity. With regular household items like leftover cardboard boxes and depleted toilet rolls, and you can challenge your kids to create some BMW magic at home.

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'We've brought the joy of driving all over the world with our thrilling M-Town events, everywhere from the Australian outback to South Africa. The global Covid-19 pandemic may have temporarily put a pause on this, but it won't stop us from bringing the joy of driving to your home.'

To take part, simply follow these easy steps:

Step 1) Build your own racetrack at home out of toilet rolls, cardboard, boxes, whatever you've got!

Step 2) Print off the Race Track Decals pack, and decorate

Step 3) Race!

Step 4) Share a snap / video of your racetrack in action – make sure you tag #BMWDIY

Step 5) Become a DIY M Town star and have your snap/video shared by BMW NZ Instagram